Search Engine Optimisation

Outrank the brands competing for your market share on Amazon. We help the right customers find your products, with a search strategy built around relevance, visibility and conversion.

AMAZON SEO, DONE BY A TEAM WITH PLATFORM EXPERTISE

Turn search visibility into sales

Title keywords are only one part of Amazon SEO. Visibility also depends on product data, backend search terms, category and variation structure and conversion. These elements must work together to rank for relevant searches and turn traffic into sales.

We combine keyword research, listing optimisation and catalogue work to improve how Amazon understands each product, how shoppers find it and what helps them decide to buy.

TRUSTED BY HUNDREDS OF HOUSEHOLD NAMES

Our process

Our way of working

Establish the search goal
We start with your products, category and organic growth priorities. That gives us a clear view of the searches and product groups that matter most.
Audit search readiness
We review listing content, catalogue structure, variations, product data, backend fields and indexing issues to identify anything that prevents Amazon from reading or ranking products correctly.
Research and map keywords
We identify the terms shoppers use and assign them to the listings and fields where they are most effective. Keyword decisions reflect the product, the category and the local marketplace.
Implement across the catalogue
We update titles, bullet points, descriptions, backend search terms and catalogue data as required. Each field has a defined role, rather than repeating the same keywords throughout the listing.
Monitor organic movement
We track indexing, keyword visibility, traffic and conversion after the changes go live. Weekly and monthly tracking shows where rankings are improving and where further optimisation is needed.
Related case studies

Proven in our work

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Questions?

Browse our FAQs or reach out. We're always happy to chat.

Which Amazon marketplaces do you provide Amazon SEO for?

We primarily support brands on Amazon Australia, but we also work with clients across many regions, including the US, UK and Japan, as well as businesses entering or expanding into new marketplaces. Keyword research and listing content are localised for the search behaviour, language and customer expectations of each market.

What's included in your Amazon SEO service?

Our SEO service covers a full audit and listing optimisation, including keyword research and placement, catalogue and variation clean-up and backend indexing fixes. We also track performance on an ongoing basis, so listings are refined over time rather than set once and left.

How much does Amazon SEO cost?

Pricing depends on the number of products and marketplaces, the complexity of the catalogue and the amount of research, writing and technical work required. Our contracts typically include a fixed fee plus a variable component, so the cost scales with your sales.

How long until we see SEO results?

SEO is more of a long-term play since it relies on Amazon's algorithm re-ranking your listings over time. Timing depends on the product, competition, account history and wider offer, so we establish a baseline and measure progress from there.

Can an Amazon product page rank in Google?

Yes. Amazon product pages can appear in Google results, and complete product data, clear titles and well-structured copy can improve their relevance. Our Amazon SEO work supports that visibility, but the primary goal remains ranking and converting within Amazon; SEO for your own website is a separate strategy.

Tell us about your brand

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