Built on first-hand Amazon experience

Chris didn't set out to build an agency. He wanted to solve a problem, and RocketAMS grew with the right people to do just that.

As Co-Founder & Director, he turned a favour for a friend into the partnership that would become RocketAMS. But prior to that, Chris led the 12-to-18-month launch of Apple on Amazon Australia, a defining moment. Ask him for a personal highlight, though, and he might mention the ice cream he named after his eldest daughter while he was working at ALDI. It’s still on supermarket shelves today.

Some people solve problems. HD would rather build a system so they never happen again.

Joining Chris to solve their first Amazon client challenge laid the foundations for the partnership that would later become RocketAMS. As Co-Founder & Head of Operations, HD leads the operational engine behind the agency. He designs the systems, workflows, and strategies that help brands grow without losing control as they scale. His background spans entrepreneurship, Amazon and ecommerce, but he's just as likely to talk about automation as marketplace strategy. A former Australian No. 1 men's doubles badminton player and Oceania champion, he brings the same discipline, consistency and relentless pursuit of improvement to every client partnership.

Client relationships work when the people behind them do. That's where Amy starts.

As Head of People & Client Delivery, Amy strengthens the client experience and the team behind it. She joined RocketAMS after nearly a decade delivering transformation and change initiatives in banking and finance, bringing that action-oriented approach to ecommerce. A former national-level gymnast, Amy applies the same discipline and follow-through to complex client partnerships, people development and the improvements she leads across the agency.

Some people find their calling. Ryan collected a few, then found they all pointed the same way, and that’s helping businesses and brands grow.

Senior Brand Manager & Head of Creative, he owns client relationships and leads brand strategy, communications, and creative direction across the board. He came to ecommerce after years building businesses of his own, and has since grown the agency's design function into one of its sharpest edges. Clients stay because he drives results through relationships. It's a knack for people that he traces back to his time on the stage, after he moved to Australia to pursue the performing arts.

From the spiegeltent to ecommerce, Liv's career hasn't followed the usual path.

As Brand Manager & Head of Advertising, she leads the ad team and builds campaign strategy that ties straight into what clients want to achieve on Amazon. On one account, she helped launch new products, growing the client range from 3 products to more than 20. Brands simply want her because she genuinely cares. But before her time at RocketAMS, she was a trained actor who began her career running campaigns for a touring circus company, which perhaps explains her knack for holding an audience.

Across a growing portfolio and countless product categories, Grace is the one keeping everything on track.

As Brand Manager & B2B Lead, Grace owns end-to-end client relationships across categories as varied as FMCG, skincare and snack foods, as well as leading the agency's B2B marketing. She came to ecommerce from the marketing world, but it was always the relationship side that drew her in. On one of her accounts, Grace drove week-on-week sales uplifts of 100-120%. Away from the desk, she trains Brazilian jiu-jitsu daily, with the same discipline she brings to every account she runs.

Every great performance starts with preparation. For Naiya, that lesson landed long before her career in ecommerce.

As Brand Manager & Advertising Lead, Naiya helps brands grow through sharp advertising strategy, data-driven decision-making and a commitment to continuous learning. Inspired by her family's international business, she moved into ecommerce to understand how businesses grow online. A classically trained violinist and pianist, Naiya leads the agency's Demand-Side Platform (DSP) capability, training the team, launching campaigns and helping clients find real room to grow.

Maria brings calm to chaos.

As a Brand Manager & Creative Lead, Maria helps brands work through complexity with clear communication, strong project leadership, and a collaborative approach to solving problems. Her background spans industrial design, production, marketing, and client services, giving her a wide view of how ideas move from concept to delivery. Whether she's leading stakeholders through change or steering fast-moving projects, Maria believes the best outcomes come from clarity, collaboration, and keeping people at the centre of every decision.

Joseph’s talent is making the complicated simple.

As a Brand Manager, Joseph takes tangled Amazon data and hands it back as a clear next move. He came up through the agency world, including three years on the Google Partners program supporting agencies’ ad strategy, and he’s shopped on Amazon since its early UK days, well before it reached Australia. He treats every brand as a partnership rather than an account, and won’t take one on unless he believes in it. Away from the desk, he collects antiques and even shaves with a straight razor made in 1810.